A bit about me
I’m an art director/ACD with more than a decade-and-a-half of experience creating advertising in print, web, radio, broadcast, and outdoor. My background is mostly traditional branding and advertising, with an increasing amount of web and digital marketing experience over the past few years.
I love the challenge of cutting through the clutter and figuring out the root truth of a brand or product and creating a connection with people.
I am based in Minneapolis. For more information or to see my work history, please visit my LinkedIn page at: www.linkedin.com/in/shavor
Professional Experience
Associate Creative Director, Red Circle Agency, Minneapolis | 2013 – 2016
I worked on the development of new branding and strategies for various hospitality and gaming clients. My duties included supervising a team of graphic designers and collaborating with the digital and account teams to manage—and help create—the monthly rotation of print, outdoor, digital and broadcast TV jobs for multiple casino clients.
As Agency of Record for AdFed of Minnesota’s The Show 2016, I was the team creative director that created the theme, branding and collateral pieces for the Minneapolis advertising industry's showcase awards show. The award show itself took Second Place in the national AAF Club Achievement Competition - Programs category.
Clients: Mille Lacs Band of Ojibwe, Grand Casino (MN), Fortune Bay Resort & Casino (MN), Gun Lake Casino (MI), Akwesasne Mohawk Casino Resort (NY), Kentucky Downs Race Track, Kickapoo Lucky Eagle Casino (TX), and Rival House Sporting Parlour.
Senior Art Director, Freelance / Fulton & Baker, LLC. Minneapolis | 2008 ­– Present
As an independent creative professional I provide needed services for companies and agencies on a project-by-project basis. I've created websites, logos, print and digital advertising, direct mail, internal sales videos and pitch presentation work.
Fulton & Baker is a small creative-collective of professionals that was created in 2012 by me and my favorite copywriter partner to provide more comprehensive freelance services for smaller businesses and agencies.
Clients: Door C at Carlson Marketing, Arnold Ostrom Advertising, FAME Retail Inc., The Minnesota Chamber of Commerce, JT Mega, Reach Co., Thomson-Reuters, General Mills, Magic Straws, Bluestem Heritage, Graco, and Maplewood Area Historical Society.
Art Director, JT Mega Food marketing, Minneapolis | 2011-2012
I created website designs, print advertising, digital ads, brochures and sales materials for food service industry clients.
Clients: Hormel Foods, General Mills, MegaMex Foodservice, Di Lusso Deli, and Schwan’s Foodservice.
Art Director, BBDO Minneapolis, Minneapolis | 2005 – 2008
I worked on a lot of campaigns and pitches, mostly related to food.
Clients: Hormel Foods, Famous Dave’s BBQ Restaurants, Chi-Chi’s Salsa, Jennie-O Turkey, and CommonBond Communities.
Art Director/CopyWriter, Red Circle Agency, Minneapolis | 2002 – 2005
Created print, TV, and digital advertising for casino clients.
Clients: Mille Lacs Band of Ojibwe, Grand Casino (MN), Fortune Bay Resort & Casino (MN)
Art Director/CopyWriter, CORNYN + PARTNERS, San Francisco | 1999 – 2002
Worked on many a print advertising campaign. Cornyn + Partners is now called DINE, a food marketing agency.
Clients: A.G. Ferrari Foods, Foxy Vegetables, California Strawberry Commission, EIDOS Interactive, Liquid Audio, MediaRing, Psygnosis Video Games, Six Degrees Records, and Strawberry School PTA.
My Schooling
St. Cloud State University, BS in Mass Communications/Advertising & BA in Spanish
The Creative Circus, Atlanta, Certificate of Completion in Art Direction
Minneapolis Community & Technical College, Web and Interactive Media Certificate
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